Global expansion guide to high-growth markets
Part 1: Colombia and UAE
This first edition outlines the key opportunities in UAE and Colombia, including preferred payment methods, local consumer trends, and how to address regional obstacles.
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The research
In three years, nine out of ten Gen Z and Millennial consumers will be in high-growth markets. This series of guides helps merchants build and execute their globalization strategies.
While the financial opportunities for business expansion are abundant, there are key challenges to expanding an online business into these areas. Without a local entity, online merchants run the risk of high foreign exchange fees and poor authorization rates in high-growth markets. Partnering with a Merchant of Record, meanwhile, allows international businesses to trade like a local one, without setting up a foreign presence.
Download the first edition of this series of guides to understand how to seamlessly expand your business into these markets.