BUILDING STRONGER CUSTOMER TIES WITH PAY BY BANK TRANSFER
A PYMNTS and Nuvei collaboration
With PYMNTS.com, we’ve conducted a census-balanced survey of U.S. consumers to measure their experience with and expectations from emerging payment tech – particularly those methods that are low to no-fee for businesses.
Download our playbook to learn:
US consumers’ preferred payment methods and willingness to try emerging payment tech
US consumers’ adoption of digital wallets and how to leverage this to convert them to no-fee payment methods
Opportunities to improve the transaction experience for US consumers’ for customer retention and additional revenue generation
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Trying new products or services is something consumers frequently do: sometimes to cash in on a promotion, other times for a novel experience or to see if an innovation is all it claims to be.
Despite years of payment product innovation, however, credit and debit cards remain the dominant means of payment for consumers.
However, in recent years we have seen new payment options become more relevant in the US. Online bank transfers, for example, have become a popular means for paying bills.
44% of US consumers who previously paid using an online bank transfer are highly interested in using it again.
18% of US consumers used online bank transfers most frequently to pay recurring bills last month.
35% of US consumers would be very or extremely likely to use pay by bank transfers for retail purchases if a rewards program was available.
